Town Planner Calendar of Metrowest
Now in her 21st year as the local Publisher of the Town Planner Calendar, Janet helps consumer-oriented businesses to target customers in our geographic area with advertising messages that are continuously visible and promote top-of-mind awareness. “With all the marketing options available to small businesses, the Town Planner Calendar is one of the few that is ‘on display every day,’” Janet says. “We are local, targeted and cost-effective.”
Sponsored by local businesses, the Town Planner Calendar is distributed free to all households in Framingham, Natick, Ashland, Holliston, Hopkinton, Wayland and Sudbury. No other advertising vehicle achieves 100% market penetration and stays in homes all year. The Town Planner of MetroWest publishes eleven editions customized for each local community. It is possible to advertise in one, several, or all editions.
Consumers trust the Calendar and find it invaluable in their daily lives. They comment that the Calendar…
…is free, with coupons I can use in town.
…is delivered right to my door.
…has great information about local businesses for a new resident.
…has daily reminders, especially the recycle schedule.
…has big areas to write on, lovely pictures and local ads.
…is a ready reference for emergency and school phone numbers.
…is the only calendar with daily information about school, college, museum, library, sports and town schedules and events.
Surveys show that 85% of families use the full-color, wall-hanging calendar to check school and sports schedules, and learn about the many community activities in our vibrant area – and also to find valuable coupons and informative ads placed by businesses they can patronize.
“We plan individually with each business owner to ensure that advertising in the Calendar will work for them to grow their business,” Janet reports. “Local business owners see me not only as someone who offers sponsorships in the Town Planner Calendar, but also as a member of their community. We all want the same thing: for our businesses and families to thrive in MetroWest.”
Loyal Town Planner advertisers rely on the Calendar year after year as a trusted means to maintain and expand their local customer base. Client testimonials include:
“I don’t do much print advertising. Most of the advertising I do is on-line. Town Planner Calendar is the only print that I use. We have used Town Planner Calendar for 9 years, and we are pleased. I love that the coupons are trackable.” Nick Kanieff, Auto Bright Car Wash, Framingham
“It has great exposure! Every time I go on a listing appointment, I see the calendar hanging in the house, and I point to me and I say ‘Oh, that’s me!’ and then some people say ‘Yes, that is why you are here.’ So, it works for me!! I am not giving up my spot. I will advertise until one of us retires.” Kathy Foran, Realty Executives, Framingham
“As soon as the calendar was delivered, I received coupons right away. The Town Planner Calendar works! It is targeted to my area, and local consumers like to frequent my business.” Mark Aurelio, Central Automotive, Framingham
“The Calendar helps to maintain my local presence and reinforce my image as a service available in the local community. Because the Calendar is on display in homes every day, my prospective customers are more likely to notice my ad than they are to find my service in other advertising media.” Jan Slocum, Jan-The Pet Nanny, Framingham
“The Holliston Superette is very pleased to sponsor the Town Planner Calendar. We are getting a phenomenal response to our ads!” Lea Norton, Holliston Superette, Holliston
“It is a good product with a good value. The more you advertise, the better the response is. Janet Drummey is helpful and a good resource. She knows what is going on, encourages me to work ON the business as well as IN the business. She does what is in the best interest of the client’s business.” Michael Hines, Bonded Transmission, Framingham
The Town Planner Calendar is now taking sponsorships for the 2014 and 2015 editions. Space fills very quickly, and an early reservation will ensure that your local business will appear in the editions and placements that provide the best showcase for your products and services.
Always ready to meet with business owners, Janet Drummey may be reached at 508-879-7655 and firstname.lastname@example.org. For more information, visit www.townplanner.com/townplannerofmetrowest.
Publisher Janet Sheehan Drummey has lived and worked in our community for over 25 years, and knows the towns and their business climate well.
As a member of the MetroWest Chamber of Commerce, the Wayland Business Association, and Business Networking Intl., and alumna of Leadership MetroWest, Publisher Drummey spends many hours each week meeting other business owners, exchanging ideas, and discussing how to keep the MetroWest business environment vibrant and growing.
In addition to donating time to the Chamber, Ms. Drummey gives back to our community as a Board Member of the MetroWest YMCA.
Local business owners see me not only as someone who sells sponsorships in the Town Planner Calendar, but also as a member of their community, Ms. Drummey says.
We all want the same thing: for our businesses and families to thrive in MetroWest.